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Marketing Resources

A collection of key marketing tools that should help you in your everyday marketing efforts.


Marketing Resources Bullets ROI Calculator - Use this free direct marketing Return on Investment Calculator to test different assumptions and evaluate the best cost-benefit option for your campaign.

Marketing Resources Bullets Census Data Tools - The U.S. Census Bureau offers a variety of free data and mapping tools that allow users to view consumer demographics and business statistics by geographic area. This information can help you chose your right target audience and pursue the right leads.

Marketing Resources Bullets Postal Calculator - Calculate the postage price for your postcards, letters, large envelopes, and packages quickly and effortlessly using the USPS Business Postal Calculator.


Marketing Resources Bullets Glossary of Terms
USADATA has compiled a list of terms to guide you through the nomenclature and acronyms commonly used in Direct Marketing.

  Marketing Resources BulletsDirect Mail
  Marketing Resources Bullets Database
  Marketing Resources Bullets E-Marketing



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